public journal
notes & architecture.
documented technical decisions, product post-mortems, and engineering philosophy from the systems we build.
all posts
ai marketing os — build your own automated content system
Build a Claude project with 25 brand context files, generate 13 on-platform pieces from one research session, and self-host an MCP server to publish to LinkedIn, X, Beehiiv, and Notion. Full prompts, setup, and weekly workflow.
your browser is a decade behind your work
browsers were built for documents. aura is built for how you actually think — across tabs, context, and the work that lives between them.
builder notes — february 2026
what we are building, what broke, and what we learned shipping the first aura preview.
announcing the aura waitlist
aura is our ai-native browser. the waitlist is now open for early builders and teams.
inside aura: architecture of an ai-native browser
how we think about local-first intelligence, agentic workflows, and a browser that understands your work.
designing systems that fade into silence
why the loudest systems are often the least reliable, and how we design for calm, predictable software.